2016 IMSA Rolex 24 Update

The start of the 2016 North American Season gets underway at Daytona International Speedway, this weekend with the Rolex 24 Hours and I have been involved in a variety of projects associated with the event.

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Most prominent are new liveries for Turner Motorsport with their all new BMW M6 GT3 and CJ Wilson Racing and their new Porsche Cayman GT4 ClubSport.

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The Turner design has been developed form the fan favorite Z4 livery, although the larger proportions of the M6 coupe proved challenging to balance. We ended up with a couple of final designs which the team could not decide on, so we went with both!

Each car runs a different diagonal stripe, along with the addition of driving light cover colors, help fans and the mechanics tell the two cars apart.

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In the Continental Tire series, I have been working closely with CJ Wilson Racing for a few years.

For 2016, I have been involved in most of the team identity updates, including the #33 Porsche Cayman GT4 ClubSport mixing dark hues and also material finishes to give a high end look. The CJ Wilson star which adorned the previous MX-5 has been repositioned and adjusted to flow over the rear fenders of the Cayman.

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The #35 chassis, while not racing this weekend is at Daytona with the White and Blue livery also shown below in the concept art image.

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Jalopnik ran an article on the design process here.

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I also worked on other design elements for CJ Wilson Racing including Hero Cards….

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and Sponsorship Proposal and Team Introductory presentation.

Full design features on the Tuner and CJ Wilson liveries later in the month.

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Elsewhere, other liveries return for 2016. BimmerWorld  Racing will continue to run their ‘flagship’ livery car in a design originally introduced in 2014, itself based off a design from the previous year.

A good example of how you can create an iconic look despite being in a feeder series.

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Compass360 Racing and AERO enter the second year of the series with their Audi S3. The team have made small changes to the car with the addition of a  black hood, but essentially the same  livery from last year.

I have also been involved with a few other projects, supplying car illustration artwork to Mazda and supporting Risi Competizione on their partner layout and sponsorship proposal artwork.

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Last but not least, I have been commissioned by IMSA to create the official Spotter Guide for an eighth year!

This year’s guide features 91 car illustrations and associate data and includes many mini-exclusives of new liveries. The GT-LM and GTD classes have many new chassis and teams, so the Guide will be even more useful as we enter the 2016 season.

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I was also able to work with BMW Motorsport to tie in the release of their 2016 liveries which was presented after Version1 of the guide had been released. The car cover gained extra exposure on social media ahead of their launch.

You can download the Spotter Guide on my sister site, SpotterGuides.com

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IMSA also use the car illustration artwork for their website, app and circuit informational panels.

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If you are off to Daytona, have fun. With the new teams, cars and the awesome grandstand it has the makings of an epic event.

Links:
Turner Motorsport
CJ Wilson Racing
BimmerWorld Racing
Compass360 Racing
IMSA